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Sunday 26 October 2014

HOME: The Habitat Furniture Shop


While everyone is getting crazy over IKEA and its line of products, there is another one furniture shop that will open in Doha real soon-The Habitat, One of the best-known European names in contemporary interior design plans to open its first store in Qatar early next year as part of a strategy to expand throughout the Gulf.



The new Habitat store, which will be on the Airport Road, lost momentum after a warehouse fire earlier this year gutted its stock. But it is now set to open its doors around February 2015, its CEO has confirmed to Doha News. Started in 1964, Habitat has been transforming living space design, combining inspiration with the creation of beautiful interiors. On May 11, 1964, Terence Conran, a young furniture designer and restorer, opened the first Habitat store in Fulham Road, London. His ambition was to modernize British furniture by offering contemporary design at affordable prices. Since then, the habitat catalog rapidly became a standard for interior design, foreshadowing the arrival of the magazines of the 90s, and giving readers ideas for decoration and accessories for their homes. Habitat owes its success to the eclecticism of its range of original products from around the world.



The 1,800sqm meter Doha showroom and shop will be one of the largest in the Habitat network, which currently operates in 16 countries.



In addition to furniture and furnishings, Habitat Qatar will also offer interior design advice and provide an assembly service and free delivery. By June next year, the company hopes to have its online shopping service operating in Qatar. The new shop will launch nearly two years after IKEA finally opened its doors to an eager Qatar public and will offer additional choice for those looking for more affordable, pared-back furnishings.

More info at: Doha News, Habitat Website

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